Forms gate only the 3% of visitors ready to identify themselves. The rest — the buyers still in research — disappear into your analytics.
"Acme visited pricing" is a starting point, not a sale. You still need the person, the role, the intent, and the angle.
A nightly ID job delivers yesterday’s intent to a rep who has already sent today’s sequence. The window has closed.
Out of 10,000 monthly visits, maybe 80 are worth a touch. The rest is competitors, candidates, and crawlers.
An identified account is already owned by another rep. Without CRM-aware routing, you hand the signal to two SDRs and create an internal fight.
ID vendor + enrichment vendor + sequencer + scoring tool + CRM = five contracts and the world’s worst Zapier graph.
IP, reverse-DNS, cookie graph, and identity-partner graphs combined to name both the account and, when possible, the specific visitor.
Identifications land in the desktop app within seconds of the session — not the next morning.
Filter by firmographic, technographic, geographic, and role-based rules so only in-segment accounts reach a rep.
Each match is cross-checked against HubSpot / Salesforce, deduped against open deals, routed to the owner or the round-robin.
For each identified account, the agent proposes champion / economic buyer / blocker roles from public signal.
From identification to researched account brief to drafted first-touch email — in one agent run, ready for rep approval.
Paste a one-line tag on your site and OAuth into HubSpot or Salesforce. Black Magic AI introspects your schema and starts resolving visits immediately.
In chat, tell the agent which accounts matter: size, geography, tech stack, role, pageview behavior. The filter compiles into live segmentation.
The Website Visitors agent surfaces qualified sessions in real time, ranked by intent. Each row shows company, person(s), pages, and CRM status.
The moment a hot account crosses your threshold, the agent pulls news, funding, hiring, product mentions, and drafts the first email + LinkedIn message.
Slack ping to the named-account owner, HubSpot record created or updated, sequence enrolled in Outreach or Salesloft — all in one pass.
Identification, enrichment, scoring, research, routing, and outbound — one desktop app, one invoice, one pane of glass.
The output is a briefed account with a draft message, not a CSV. The rep opens the alert and ships the first touch in a minute.
Respect robots, honor DNT, region-scope as needed. Enterprise-grade controls where your legal team will ask.
Multi-source resolution combining IP, cookies, and identity-partner graphs.
Two-way HubSpot / Salesforce sync with dedup and ownership checks.
Fit + depth + recency + external signal combined into one auditable score.
LLM briefings with news, funding, hiring, product mentions, and competitor intel.
Proposed champion / economic buyer / blocker / detractor for each account.
Per-channel first-touch generation tuned by segment and briefing.
When a visitor has authenticated against an identity-partner in our graph, signed in via a federated partner, or landed through a known UTM pattern, we resolve the individual. Otherwise we resolve to company level.
Processing is controllable by region. You decide what is collected, what is retained, and for how long. We provide the configuration — your counsel signs off on the posture.
For first-party site intent, yes. For third-party topic intent (G2, Bombora, 6sense), we augment rather than replace — both streams flow into the same scoring model.
Teams routinely see a 20–25× lift in identified accounts vs. form submissions alone, and 3–4× more reply-generating outreach when scoring + research is layered on.
